Pop-Up Restaurant

NICHOLAS MARKETS FOODTOWN

REACHING SIX-FIGURE VIEWS ON SUPERMARKET’S POP-UP RESTAURANT VIDEO

THE BRIEF

Nicholas Markets Foodtown had a problem. The supermarket, which is based in New Jersey, knew the prepared foods made in its delicatessen and catering department were the most delicious in the entire neighborhood. Only, not everyone in the community knew that restaurant quality food was right on their doorstep. This is where we come in. How can we create more awareness? Our first thought was “Let’s bring the restaurant experience to the supermarket.”.

So we did.

THE SOLUTION

THE RESULTS